[icon size=”14px” color=”#D42053″ background=”#ffffff” radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Citizens’ Rail toolkit > Bring lines to life
[notphone]Bring lines to life[/notphone][phone]Bring lines to life[/phone]
There are many routes to helping your line to succeed. If you want more trains or improved stations, then working in partnership is key. Start with a well thought out idea and follow our tips to enhance your chances of success.
Another way to boost your line is to undertake a marketing campaign to raise its profile and attract new passengers. Special events, press releases, leaflets and social media are all good ways to reach new audiences.
The local community can be your biggest ally. Hold line forums, committees or one-off events to get new perspectives and fresh ideas from local government, the railway, passenger groups, tourism bodies and others.
better stations
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Consensus building, partnership working and patience are the key to improving services and facilities.
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Read examples from France and the UK to get you inspired.
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Learn how to build the business case, make connections and make it happen.
[button size=”small” color=”#ffffff” background=”#d42053″ radius=”0px” type=”flat” link=”/toolkit/bring-lines-to-life/more-trains-better-stations/” newwindow=”false” icon=”” ]Read more[/button]
more users
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Consider your target audiences and reach them through leaflets, press releases or other printed marketing.
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Hold special events, from music trains to children’s parties.
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Connect online. Spread the word using websites and social media.
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[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Involve local government, rail users, local businesses and the tourism sector.
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Forums, committees and one-off meetings give everyone the chance to express their views.
[icon size=”14px” color=”#D42053″ background=”#F5F5F5″ radius=”0px” type=”icon-chevron-sign-right” spacing=”0px” /] Get new ideas from those who use the line the most.
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Toolkit homepage | Why get involved? | Contacts for volunteers | How the rail industry works
Improve existing stations
– Early consultation
– Designing with students
– Art and gardening projects
– Community-focused buildings
New uses for station buildings
Creating new stations
More trains, better stations
Attracting more users
Involving citizens and stakeholders
Volunteers
People with disabilities
Schools
Students
Businesses
Tourism sector
Rail ambassadors
